Angry Birds Evolution (2017)

JOIN THE EVOLUTION! The eggs are in danger once again. It’s up to you to assemble an unstoppable team of evolved super birds and put a stop to the pigs’ shenanigans once and for all. Or at least until the next time they pull a stunt like this…


As the Lead Game Designer for Angry Birds Evolution I was ultimately responsible for all design-related aspects of the game, such as system-, feature-, economy-, level- and UI/UX design. I was involved in the project all the way from early production, to the soft launch phase and well into global launch and live operations.

  • System Design: Designed, pitched and spearheaded multiple f2p features in alignment with the publisher’s wishes. A few select features:
    • PVP System: Design & balancing of the whole system including leagues and divisions, trophy calculations, matchmaking, weekly tournament structure and the combat itself
    • Dungeons & Essence: A late-game feature which encourages players to build multiple bird teams, those are required to collect essence with which birds can be evolved to further increase their power
    • Event System: Structured and designed the event-system including offers, sub-systems, level design and user interface
  • Economy Balancing: Established and balanced the game-economy & meta-game in a KPI-driven approach and with longevity in mind that keeps users playing for years, not months.
  • Progression & Difficulty Balancing: Evolution features a system with dynamic difficulty scaling and I designed it’s formula and balanced difficulties, power of the pigs and how this all corresponds to the power of your own birds.
  • Monetization Design: Conceived various triggers and sub-systems for our gacha-driven monetization strategy
    • Gacha Pity Counter: A system designed to increase the chance-based odds of gaining powerful birds from the gacha machines
  • Level Design: I built a big part of the levels you see in-game, most notably the stages of the main story, events and random battles.
  • Live Operations: Live care in a iterative design process focused on key-metrics and customer feedback.

Game Info

Based on the look & feel of the popular Angry Birds movie, Angry Birds Evolution lets players choose their favorites from over 100 birds, build and develop their personal teams and evolve the birds into their ultimate form. Angry Birds Evolution is combining the gameplay of the popular Pinball-Mechanics with the charms of the globally successful Angry Birds characters and was released globally in June 2017.

Game Features

  • Angry Birds Evolution is a upcoming 3D puzzle RPG game, developed by Chimera Entertainment and Rovio Entertainment, which is currently in softlaunch.
  • 100+ crazy new Angry Birds? That’s right, the flock is bigger and badder than ever before! Build your own team, combine super skills and evolve your birds into their ultimate form.
  • Claim awesome rewards by taking part in weekly events by yourself or with your clan buddies. Build the strongest, most awesome clan on Bird Island and show YOU RULE THE ROOST!
  • The Oinktagon – two teams enter, but only one leaves. Challenge other players in PVP tournaments of Pigball and dominate the leagues for awesome rewards.
  • What’s worse than egg-stealing pigs? Over 90 different kinds of egg-stealing Pigs, that’s what. Pirates, ninjas and the dreaded Bacon Corp. – it’s up to you to FIGHT ‘EM OFF THE ISLAND!
  • Something sinister is brewing on Bird Island… who is behind the mysterious Bacon Corp? What’s the Eagle Force? Who lost the dungeon keys? Find the answers – only in Angry Birds Evolution!